anti-mega on: smart goods – the story so far

Chris is an extremely creative and clever guy at Nokia. Here he tells a great story about his Nabaztag bunny. It’s a story about how to design ambient devices in this ubiquitous computing era, how to make your product more interesting by raising the option value (hackability), and the fun stuff he’s already done with his bunny.

And here’s a funny part:

Link: anti-mega: smart goods – the story so far.

The choice of rabbit is right, the industrial design is right, and some of the actions of the rabbit (such as the breathing LED at the rabbit’s base) is right. It’s a boundary object, a conversation piece, and a statement of intent. When sitting dead at work, Nabaztag still attracted attention. I wish I could have taken pictures of people’s faces when they asked what it was – “It’s a wifi rabbit”… “Errrr, oh, umm”.

Now, go and read it!