I think part of the reason Ford is having issues is that their EVs are or are going to be gigantic.
Ford’s been riding the trend of bigger and bigger trucks and SUVs such that they’ve built themselves out of sedans and smaller trucks that are probably better suited for EVs.
Indeed, I think the trend of the past few years of larger SUVs and trucks actually has given folks the wrong expectation of what cars should be as we enter the EV-era.
The car company says it isn’t backing off its next-gen EVs, but it is pausing some big factory projects, including a plant in Kentucky.
Source: Ford hits the brakes on $12 billion in EV spending because EVs are too expensive – The Verge
UPDATE: After I wrote this, other reasons to make trucks smaller: Truck bloat is killing us, new crash data reveals
